4 Mobile Trends You Don’t Want To Miss


The mobile trend has evolved into more than optimizing a website or app for mobile devices. Sure, having an optimized site for mobile is still important and yes, having an app for multiple platforms is a must, but the true revenue generator relies on the customer’s experience. With mobile devices being within an arms length of consumers, it is up to companies to establish a trusting relationship with the customer base. Building relationships extends beyond thanking a customer for a purchase. The customer’s relationship and experience with a company will outlast any competition that comes into play. Take Apple’s customers as an example:  Many are loyal, devoted, and willing to fight tooth-and-nail for the company’s products.

How To Increase Mobile Sales!


On this very blog, we have discussed how incorporating a mobile strategy into a business is essential in today’s mobile driven world. Why is it important to include mobile marketing into a business’ marketing plan? Google itself has estimated that in some search cases over 50% of queries come from mobile devices. Let that statement sink in for a minute. Mobile search, in some cases, is over 50% of search queries. That is an astonishing fact! This statement alone should get you excited for this post as we discuss why having your site mobile ready and advertising on mobile devices is an avenue businesses should be pursing. Time for businesses to catch up!