Is your business looking for ways to save money and increase revenue? What about the time and money spent on technical issues? Even setting up a workstation for a new employee, or running updates on the software in your office can cost you time. What if you had a team to do all of your IT-related work for you? What if they were less expensive and more valuable than even a single in-house IT technician?
On Monday, May 12th, Microsoft alerted users of Windows 8 that they have extended the deadline to migrate to Windows 8.1 Update to June 10th. This is the third deadline change in the past month, following a previous extension for business users.
Social media marketing is perhaps the most powerful brand-building tool of all – but only if it is managed correctly. Managing social media is a full-time job and to be successful as an engagement and marketing tool you have to know the strategies and engineering behind developing healthy social interactions.
The mobile trend has evolved into more than optimizing a website or app for mobile devices. Sure, having an optimized site for mobile is still important and yes, having an app for multiple platforms is a must, but the true revenue generator relies on the customer’s experience. With mobile devices being within an arms length of consumers, it is up to companies to establish a trusting relationship with the customer base. Building relationships extends beyond thanking a customer for a purchase. The customer’s relationship and experience with a company will outlast any competition that comes into play. Take Apple’s customers as an example: Many are loyal, devoted, and willing to fight tooth-and-nail for the company’s products.
Blogging has been a big part of the Internet since the late 90s, when fortune 500 companies adopted blogs as a way to announce new products or service announcements. For example, Google has numerous blogs about their many products and services. Each blog dedicated to many facets such as announcing upcoming changes to Google AdWords or new web interface changes to Google Analytics. For small businesses, how important is blogging? The answer is quite simple: a lot. Blogging is a great tool for small business to help generate search traffic and communicate authority about their respective industry, which helps create fresh content on a regular basis.